Practice 02 — Writing

Writing that makes complexity clear.

Future-focused content that helps leaders connect the dots between global change and organizational strategy. From country reports and policy briefs to funding strategy and partnership engagement, our writing transforms complexity into clear, actionable insight.

At a glance

Best for
Leaders who need a shared, defensible account of what is changing.
Formats
Briefs, country profiles, reports, assessments and funding documents.
You leave with
Clear analysis, practical recommendations and language your team can use.
Discuss a project

The work

One idea, written for the people who must act on it.

Every document is scoped around a decision: what your reader needs to understand, believe and do next.

A brief is not a summary. A report is not a data dump. Good strategic writing changes what a reader can see — and what they can choose.

We combine research, editorial discipline and a practitioner’s understanding of how organizations actually use documents. The result is work that survives the meeting, the board pack and the funding cycle.

Researched

Internal materials and external sources, brought into one coherent picture.

Written to be used

Structure, length and tone matched to the audience and the decision.

Writing 01

Global risk

Clear and actionable guidance on the geopolitical forces affecting your organization.

From a two-page brief to a long-form report

Each format is built from internal and external research, with the level of depth matched to the reader and the decision at hand.

Geopolitical briefs

Actionable, easy-to-understand briefs that summarize the key aspects of geopolitical risk affecting your organization.

Format

Approximately 2–3 pages, informative and visually clear, delivered as a PDF.

What it gives you

Briefs on security and threat analysis, conflict and stability, economic and political risk forecasting, public policy, regulation and compliance, health, education, environment, commodities, trade, demographics, and sector-specific landscape analysis.

Country profiles

Profiles focused on the countries or regions most important to your organization: the main risks, benefits, opportunities, cultural nuances and international relations.

Format

Approximately 5 pages, informative and visually clear, delivered as a PDF.

What it gives you

A focused view of one sector or industry in a region, covering politics, trade, finance, health, commodities, climate and more.

Geopolitical reports

An actionable long-form document that summarizes the key aspects of geopolitical risk affecting your organization, with in-depth analysis and foresight.

Format

Approximately 20–30 pages with relevant figures and graphs, delivered as a PDF.

What it gives you

The same thematic coverage as a brief, developed with the depth and evidence a senior audience needs.

Policy assessments

Analysis of the policy environment around a specific issue, market or institution — and what it means for your strategy, programs and partnerships.

Format

Scoped with you: from a short decision memo to a fuller assessment.

What it gives you

A clear account of the policy landscape, the actors who shape it, and the implications for your organization.

Writing 02

Organizational development

Documents that clarify what you offer, how you fund it, and who carries it forward.

Internal clarity, built to last

Organizational documents that ensure long-term sustainability — written to be understood and applied, not filed away.

Organizational assessment

Clearly and concisely define your organization’s key offering and impact. A step-by-step process to identify your niche and ensure a unique market offering aligned with your strategy.

Format

Approximately 3–5 pages, easy to understand, apply and present to C-suite audiences.

What it gives you

A defined offering, a clear niche, a differentiated position and a roadmap for maximum organizational impact.

Product & program planning

Create programs that align with your key offering and long-term impact, with a full assessment of current programs and a process for prioritizing your efforts.

Format

Approximately 3–5 pages, presentation-ready.

What it gives you

An assessment of effectiveness and sustainability, a prioritization process, and an outline for new programs that fit your mission.

Budget & fundraising plans

Assess current funding and resource allocation, then build a sustainable strategy for the programs that matter most.

Format

Approximately 3–5 pages, presentation-ready.

What it gives you

A funding assessment, a prioritization process, alignment between financial planning and strategy, and a sustainable funding approach.

Staff & leadership planning

Clear staff and leadership structures that support sustainability, align with long-term goals and prepare for transition.

Format

Approximately 3–5 pages, presentation-ready.

What it gives you

An assessment of leadership structures, proposed roles and responsibilities, and an outline for succession and continuity.

Board & advisory committee plans

Design advisory support that aligns with your mission, vision and impact — and build a culture of participation and giving.

Format

Approximately 3–5 pages, presentation-ready.

What it gives you

An assessment of current structures, proposed board and advisory models, and plans to strengthen governance and engagement.

Writing 03

Business development

Externally focused documents that set your strategic landscape, sharpen your pitch and align you with partners.

Position, fund and partner with intent

Documents that connect your unique offering to the funders, partners and markets that can carry it further.

Landscape & SWOT analysis

What does the competitive landscape look like, and where does your organization fit? What are the strengths, weaknesses, opportunities and threats connected to your market, goals and vision?

What it gives you

A competitive overview, a tailored SWOT and a view of strategic fit, with actionable recommendations.

Prospect reports & funder development strategy

Who is a good match to fund your organization across the public, private and philanthropic sectors — where to find them and how to pursue them without wasting time.

What it gives you

A customized funder list, analysis of priorities and fit, an outreach calendar and a strategic engagement plan.

Custom funder proposal development

Full or partial proposal development, concept notes and white papers that align with and attract the right funders.

Format

Formatted to the outline and length required by the funder.

What it gives you

A tailored proposal — or the components you need — positioned around your mission, programs and strategic goals.

Partnership planning & alignment

Identify the partners your organization must be aligned with for long-term sustainability, and build clear processes for working across sectors.

What it gives you

Key partner identification, a definition outline for partnership levels, tools to assess value and fit, and guidance to strengthen cross-sector partnerships.

Data-driven strategic & organizational planning

Use external data and informatics to develop a targeted strategy that aligns your organization within a shifting global landscape.

What it gives you

Informed strategy development, organizational alignment, and a future-ready view of emerging risks and opportunities.

Formats

The right length for the decision.

FormatLengthBest for
Geopolitical brief2–3 pagesA fast, shared read before a decision or meeting.
Country profile~5 pagesEntering, assessing or explaining a specific market.
Geopolitical report20–30 pagesBoard-level analysis, foresight and scenario work.
Framework assessment3–5 pagesOrganizational, program, funding or leadership planning.
Funder proposalPer funderA specific funding opportunity with a defined format.

Need something outside these formats? We scope documents around the decision, not the template.

Questions

Working together.

Do you write from scratch or edit existing material?

Both. Some projects start with a blank page; others begin with documents, data and drafts that need structure, evidence and a clearer argument.

Who is the audience for these documents?

C-suite leaders, staff teams, boards, funders and partners. We agree the audience before drafting so the structure and tone do the right work.

Can a writing project include a briefing session?

Yes. Many clients pair a document with a working session so the team can interrogate the analysis and decide how to use it.

How do we start?

With a short conversation about the decision the document has to support. From there we propose a format, a scope and a timeline.

Have a document in mind?

Let’s make it clear.

Tell us who needs to read it and what they need to decide. We will suggest the right format and scope.